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Unknown 9
Existing creative direction / characters still conceptual / global reveal.
Before the characters of Unknown 9 existed beyond concepts and illustrations, a photographic campaign brought them into the real world. Working from Reflector's existing creative direction, the campaign translated illustrated characters into a tangible human presence for the franchise's global reveal — across books, podcasts and other forms of storytelling.

contribution
value created :
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Photography
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Visual Direction
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Casting
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Talent Direction
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Campaign Production
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Post-production
A cohesive live-action expression of the IP, ready to introduce its characters and tone to a global audience.







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